{"id":4557,"date":"2019-03-08T22:18:06","date_gmt":"2019-03-08T22:18:06","guid":{"rendered":"http:\/\/www.moregoodmedia.com\/2019\/03\/08\/case-1-copy-copy-copy-copy-copy-copy\/"},"modified":"2019-03-13T12:18:01","modified_gmt":"2019-03-13T12:18:01","slug":"jessica-kent","status":"publish","type":"post","link":"https:\/\/www.moregoodmedia.com\/jessica-kent\/","title":{"rendered":"Freshening Up the Old: How do you create interest and newness around an existing event?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Jessica Kent had a big challenge. As the director of a local nonprofit, it was critical she make sure her nonprofit&#8217;s annual event was a big winner.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jessica Kent had a big challenge. As the director of a local nonprofit, it was critical she make sure her nonprofit&#8217;s annual event was a big winner.<\/p>\n","protected":false},"author":1,"featured_media":4560,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_expiration-date-status":"","_expiration-date":0,"_expiration-date-type":"","_expiration-date-categories":[],"_expiration-date-options":[],"footnotes":""},"categories":[58],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Freshening Up the Old: How do you create interest and newness around an existing event? - MoreGood Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.moregoodmedia.com\/jessica-kent\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Freshening Up the Old: How do you create interest and newness around an existing event? - MoreGood Media\" \/>\n<meta property=\"og:description\" content=\"Jessica Kent had a big challenge. 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